I Want To Be A Battaglia

Kellina de Boer

Francesca Berti

preferiti di Battaglia
Galleria di Battaglia
Guardaroba di Battaglia
Giovanna Battaglia


Beauty Products

che novitá ci sono
W Magazine


Vogue Gioiello



IWTBAB Black Tee

IWTBAB White Mug

IWTBAB White Tee

I Want To Be An Alt

I Want To Be A Coppola

I Want To Be A Roitfeld


W: Stories
By Stefano Tonchi 


For the Love of Shoes
By Patrice Farameh


Jewels by JAR (Metropolitan Museum of Art)
By Adrian Sassoon 


Style Is Instinct
By Lori Goldstein


Swans: Legends of the Jet Society
By Nick Foulkes


Scalamandre: Haute Decor
By Steven Stolman


10 Corso Como: A to Z
By Carla Sozzani


Ettore Sottsass
By Philippe Thome 


Giovanna Battaglia: Musa De Ouro

Muito obrigada to Michelle Lesck from the blog Largada mas Arrumada for taking the time to translate Giovanna Battaglia's article from the March issue of Vogue Brasil, "Musa de ouro."

Golden muse
Translation from Portuguese to English by Michelle Lesck

Ultraoriginal without having to appeal, she is the most consistent fashionista in recent times thanks to her classic style with a contemporary twist and her exotic beauty free of artifice. Meet Giovanna Battaglia, darling of the fashion world and now also muse to Brazilian jewelers.

The first time I saw Giovanna Battaglia personally was in September 2008 in Milan, at the door of the MaxMara fashion show. She was wearing a straight-cut gray dress with a pattern of feathers, a knit turtleneck underneath, thin belts, leather boots to the knees — the exact height to reach the bottom of the dress — and a Kelly minibag that fit in the palm of her hand. I knew that dress belonged to the 2009 winter collection of Dolce & Gabbana and was going to hit the stores some weeks away, but the rest was a first in life: "the dress covered" — almost an insult to our culture that values the sexy above everything else — the little makeup, hair divided in half and put up into a low knot, and a bag that everyone has — but the coin purse version — in short, the whole thing was too good to be true. The best part of checking Giovanna’s "evolution" closely, however, came later. At the exit, a few meters away, I caught her standing on the sidewalk lighting up her cigarette with the help of a boy who was distributing some papers. Fantastic! The myth-woman was as real as you and me.

After this encounter, understanding what makes a relatively normal person — and one that uses neither exotic pieces nor overstyling — stand out in the fashion crowd turned into a fixation. At the age of 31, Giovanna is not exactly a celebrity that everyone recognizes on the street. But if you follow the fashion world closely, you know very well that she is a member of its royalty. She is definitely not typical “paparazzi material,” but when she is out in the streets for Fashion Week, a very particular group of photographers win the jackpot if they can capture what Giovanna chose to wear. Those who follow her on Twitter know that Battaglia works hard, nights and weekends, giving life to spectacular fashion editorials for Vogue Pelle and Vogue Gioiello, two of Condé Nast’s Italian titles, under the direction of Franca Sozzani, the editor-in-chief. Of course, romancing the French Vladimir Restoin-Roitfeld — heir of another clan of the sidereal fashion universe — and having unrestricted access to the most amazing clothes and accessories in the world makes it much easier to compose her myth. It also helps with friends like Domenico Dolce and Stefano Gabbana — she is much closer to both since the time she was an official model to the brand.

There are others lesser factors that contribute to her way of dressing that has inspired a number of women, making her continue to rise and be the target of photographer's flashes for more than just a season — the equivalent in the fashion world to the "15 minutes of fame" of Warhol. One is its accessibility. Unlike other famous fashionistas orbiting the Vogue planet — including the super “wasp” Laura Santo Domingo, the squalid Brit Plum Sykes, and the superlative Anna Dello Russo — Giovanna is kind of a tangible woman, connected with the same reality (almost) of everyone. Look at the facts: she was not born noble, she is no Italian tycoon's daughter (her family is composed of artists from various fields) and she still has to prove that she is a competent professional. Add to that natural aesthetic attributes far from the ideal of perfection that has become status quo: her face is too small, the smile is not formed by a sequence of snow-white jackets, her hair is rebellious, the kind that causes psychological injury at the school age. Instead of having surgery to reshape her face, spend hours polishing her teeth (obviously being forced to quit smoking), and tame her curls with formol and ammonia, she takes her repertoire of imperfections and turns them into assets, thereby avoiding the industrialized beauty that some women spend a lifetime chasing.

Giovanna doesn’t camouflage the defects, instead she knows how to appreciate their qualities — this pair of long and very thin legs is already a legend on the doors of the fashion shows around the world. But do not think she is abusing her genetics, revealing more than she should: when her legs are exposed it is always in an elegant way, to enhance the clothing and not to attract attention. Eventually, when she chooses short skirts from one of her favorite brands (Yves Saint Laurent, Alaïa, Lanvin, Marni, Miu Miu, Balenciaga and Dolce & Gabbana), leaves only a little of the thigh showing. Neckline, she never uses it and hardly ever embarks on flashy trends, of those made more to illustrate fashion editorials than to do pretty fantastic on sidewalks, parties, cocktails. I do not remember, for example, having seen her even once using an outrageous pair of samba school platforms. Her preferred models are the classic, thin heel without any kind of platform, only proof that those who dictate fashion do not sell themselves body and soul to it. Colorful and well edited looks with many accessories are her trademark, and despite moving away from the current minimalism, due to her intellectually sound Italian background, she knows very well how to maintain a sober and elegant ensemble without boring.

With an eye on all these ethereal qualities, the jeweler Carla Amorim used Battaglia as inspiration for the collection that celebrates the 18th anniversary of her brand, with her presence at the premiere, on Jan. 23. "We chose Giovanna precisely because her body type is very similar to that of Brazil and she represents very well the spirit of the woman we would like to wear our jewelry," says Kelly Amorim, right hand of her sister Carla. When they invited Giovanna, the two had a great surprise: she not only knows their work, she is a fan of Carla’s jewelry and has several pieces in her collection. Named Brasiliana, the collection has a festive air and contains about 30 super well worked pieces, nothing timid and in the completely mature Italian style of Giovanna. "It is the meeting of our Brazilian DNA with her Italian sophistication, hence the name, " she concludes. For Giovanna, who by the invitation of Vogue decided to direct her self-portraits in these pages, Carla’s jewelry reinterprets classic contemporary lines and is therefore very easy to use. "They're good to go with more casual clothes and go out during the day. Late at night, do exactly the opposite: choose a powerful piece and reassemble the look out of it " she explains.

Vogue Brasil text and photograph © 2011 Condé Nast. All Rights Reserved.


Giovanna Battaglia In T Magazine

For three magical days, Giovanna Battaglia will describe her outfit for us via T Magazine. She is currently in São Paulo for the launch of the new Carla Amorim boutique which explains her lack of a winter coat here. What is Gio wearing? A whole lotta pop! In her own words, “This fun print on my Prada skirt is perfect for the tropical weather in São Paulo, no? I matched with an easy silk blouse from Equipment — it’s much more modern than a T-shirt. I chose the Carla Amorim white agate and diamond drop earrings to pop against the solid green blouse and maxed them with green agate and black quartz rings, which pop with my Louboutin shoes. Done.” Note that the Equipment line was created by her beau Vladimir Restoin-Roitfeld's father, Christian Restoin.

Giovanna Battaglia text and photograph © 2011 The New York Times Company. All Rights Reserved.


Battaglia And Roitfeld At Save Venice Ball

Tuesday night at the Plaza Hotel in New York, the 40th Annual Save Venice Un Ballo in Maschera raised over $650,000 to support restoration of Italy's beloved city. Giovanna Battaglia was on hand to celebrate for the worthy cause, gorgeous in a red Valentino dress and a white plaster mask, along with her beau, Vladimir Restoin-Roitfeld. Over 500 guests reveled in the hotel's Grand Ballroom, designed by Ron Wendt to resemble an Adriatic fantasy for the charitable event. Though it was tough to distinguish the guests behind their masks, a few of the fabulous that turned out in support of Save Venice include Olivia Chantecaille, Amy Fine Collins, Jennifer Creel, Adelina Wong Ettelson, Heather Georges, Brad Goreski, Amanda Hearst, Courtney Love, Alexandra Lind Rose, Carlos Souza, Luigi Tadini, and Matthew White. Bulgari and Valentino sponsored the event, awarding prizes for the best mask including a $2,000 Valentino gift card for best female, a magnum of Grey Goose vodka for best male, and two nights at the luxurious Bulgari Hotel for best couple. Valentino hosted the afterparty at Mister H. Founded in 1966, Save Venice works to raise money to restore the architecture and art of Venice, a total of more than $40 million to date. For more information about Save Venice visit their web site or follow on Facebook.

Giovanna Battaglia and Vladimir Restoin-Roitfeld photographs © 2011 Condé Nast. All Rights Reserved.
Giovanna Battaglia et al photographs courtesy of purseblog.com and newyorksocialdiary.com.


I Want To Be A Battaglia In Style Italy

Today we celebrate our first week in existence here at I Want To Be A Battaglia with a special treat from the Italian version of Style: I am thrilled to report that they chose to feature the brand new site in their Fashion section today! I will post a translation soon. Molto grazie!

Vorrei essere (anche) Giovanna Battaglia
21 marzo 2011
di Maria Luisa Tagariello

È fresco fresco di lancio I Want to Be a Battaglia, il nuovissimo sito interamente dedicato alla vita glamour di Giovanna Battaglia. È stata la stessa Kellina de Boer a segnalarcelo. Sì, proprio lei, la fan sfegatata della famiglia Roitfeld, creatrice dell'ormai noto I Want to Be a Roitfeld e del più recente I Want to Be an Alt di cui vi abbiamo parlato un paio di giorni fa.

Anche questo, sulla falsariga degli altri due, è costruito come un blog ricco di fotografie e informazioni sull'icona di stile italiana: il suo look, il suo lavoro di stylist, le interviste rilasciate ad altri magazine, e i suoi favorites (ovvero oggetti e luoghi preferiti, dall'agenda Smythson al correttore di Yves Saint Laurent, dalla camicia maschile al ristorante asiatico a New York).

Insomma Kellina, chi vorresti essere: Carine, Emmanuelle o Giovanna? E voi, care lettrici di Style.it, a chi vorreste fosse dedicato il prossimo blog?

Style.it text and image © 2011 Condé Nast. All Rights Reserved.


Giovanna Battaglia: MaxMara Weekend S/S 2011

MaxMara Weekend S/S 2011
Stylist: Giovanna Battaglia
Model: Jacquelyn Jablonski
Photographer: Alexi Lubomirski

MaxMara images © 2011 MaxMara. All Rights Reserved.